Taste of Hong Kong


  • Branding
  • Digital
  • Marketing
  • Brand Identity
  • Artworking
  • Event Collaterals
  • Digital Marketing

Rebranding Taste of Hong Kong, the premier foodie event of the year presented by HSBC.

We were angaged as the design and artworking agency with IMG and their Taste of Hong Kong Festival 2019

Firstly we designed and illustrated the Main Creative and then produced all the supporting artworks for online and offline advertising. The contrac ran for 3 consecutive months and we worked across the main event brand and supporting brands creating artworks for title sponsor HSBC.

Work included: Posters / EDM’s / Flyers / Tickets / Social Media Posts /Google Adverts…
HSBC Sponsor Artworks.

hong kong taste logo next to hsbc logo designed by ipulse marketing and branding agency hong kong
hong kong taste instagram posts in gif format designed by ipulse marketing agency hong kong

Color & Material

Workinging with the Taste global brand-guidelines, we chose a pallette of colours that would compliement each other which included the red for the title sponsor HSBC.

Pantone – 102 C


Pantone – 1565 C


Pantone – Red 032 C


hong kong taste banner of dim sum by ipulse branding and marketing agency hong kong
hong kong taste festival ticket design by ipulse branding agency hong kong

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