ORGANICALI

Developing a vibrant identity for an emerging, high-quality CBD wellness and supplement brand.

ipulse creative design agency Hong Kong specialises in creating strong brand identities. We provide innovative design solutions to both entrepreneurs and start-up businesses alike. Working alongside the business owners at Organicali we collaborated over six weeks to create a brand from head to toe. Executing a straight-to-market solution, ready for launch.

Starting with research, ipulse was able to identify how to stand out in an emerging yet crowded space within the health and wellness industry. ipulse then translated the premium, clean and trustworthy qualities of Organicali into its brand identity. We spent time keeping it approachable through the use of bright colours and soft gradients. Inspired by the brand name ‘Cali’ the roots of the brand we also looked to the natural and ‘Organic’ oil shapes stemming from the ingredients, to reinforce the message to build a unique and honest brand.

Client
Organicali
Date
2021
Services
Brand Identity / Brand Guidelines / Logo Design / Business Cards & Stationery Design / Packaging Design / Labels Design / Brochure Design
[video src="https://www.ipulsedesign.com/wp-content/uploads/2022/01/ORGANICALI-Logo-Motion-V-1-Background-01.3.mp4" /]

The innovative minds behind Organicali approached ipulse to utilise our branding services. They had a scope of work needed to launch the business including brand identity, brand guidelines, product labels & packaging considerations. Over a discovery session we explored the possibilities, budgets and timelines needed to achieve the project with no hidden extras. What we create at ipulse in collaboration with entrepreneurs we hand over, everything is yours and we're completely transparent with our costs and timescales.