Bringing the worlds biggest Rugby Party into the city!

Want to join the Sevens party but don’t have a seat in the stadium?
Hong Kong Sevens Festival was the place to be for all things rugby. Offering, live rugby on the big screen, international street performers live music and happy hour drink offers we needed to speak to the Hong Kong community and get across the message.

With the tournament creative in mind we developed a new campaign to market the festival across various advertising mediums including, bus wraps, tram wraps, posters and flyers as well as on-site branding and digital marketing assets.