Creating an innovative and contemporary branding for a China start-up with a vision to pioneer and become the leader within the life sciences industry.
To represent Concora’s values we focused on developing a clean and straightforward brand mark that effectively communicates to the target audience.
Inspired by science laboratories, the shape of microorganisms, the brand identity reflects Concora’s area of expertise and the company’s planning, research and development stages
The repeated circles were adopted to convey the companies multiple locations, range of functions and continuous expansions.
Client
Concora by The Carlyle Group (ARE)Date
2021Services
Brand Identity / Brand Guidelines / Business Cards & Stationery Design
Inspired by science laboratories, the shape of microorganisms was included in the brand identity to reflect Concora’s area of expertise and to showcase the company’s never-ending planning, research and development.
